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Examine the key principles of fundraising with instruction on creating and implementing strategic fundraising plans, designing and executing marketing and communication strategies, and the difference between fundraising for non-profit and for-profit organizations.
CHIEF DEVELOPMENT OFFICER FOR HABITAT FOR HUMANITY OF CHARLOTTESVILLE, VIRGINIA
Peter McFarren has more than 30 years of experience working in international development, fundraising, project development, and community outreach and engagement. He has advised governments and organizations on fundraising and project development. He designed a fundraising strategy and marketing and communications plan for the Grand Egyptian Museum, the largest museum project currently under development near the Pyramids of Giza. He has designed and consulted on developing projects in Latin America and Africa in the areas of tourism, power generation, petrochemicals, information and communication technologies, and international trade. An accomplished author, museum curator, and documentarian, Mr. McFarren is currently serving as Chief Development Officer for Habitat for Humanity of Charlottesville, Virginia. He is an instructor at the Presidential Precinct Institute of the Mandela Washington Fellowship, located in Charlottesville, Virginia.